The Time is Now! Start and Scale a Corporate eLearning Business.

Liza Wisner August 18, 2022 News, Summit August 2022

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According to Forbes, the elearning industry is expected to grow to an astounding $325 billion by 2025.

Are you passionate about teaching and sharing your knowledge? If so, there’s no better time than the present to explore the exciting possibilities in the elearning industry. Thanks to the internet and more people working from home, elearning has quickly become one of the fastest-growing industries, allowing employees to learn anywhere and anytime.

The Association for Talent Development defines elearning as a structured course or learning experience delivered electronically; it can also include performance support content. Many elements can make up a learning program, such as live or pre-recorded lecture content, video, quizzes, simulations, games, activities, and other interactive features.

Unlike remote tutoring or learning, which generally sees an instructor hosting classes with their students virtually, elearning courses are typically self-study. As a publisher, you would create the course once, and it is then delivered to an audience of hundreds, thousands, and millions of employees worldwide through course distribution marketplaces such as OpenSesame.

As with anything worth doing, it’s critical to do your research before creating your courses. This includes researching your target audience, brainstorming for content ideas, and developing the template for your courses. You will also need to consider marketing your elearning business by identifying existing marketing channels such as social media, community forums, newsletters, and your current audience. Your customer’s experience with the marketplace you choose to deliver your content will determine how they are positioned, how often they are launched, and your results.

Additionally, taking the time to keep your courses up to date is essential. You can use your course feedback and pay attention to industry and terminology changes. Updating your courses will ensure that your audience continues to be impressed with your content and consider you a thought leader delivering up-to-date, valuable information.

There has never been a better time to start an elearning business. If you are interested in learning the skills and getting access to the tools, you need to start and scale your elearning business, then the time is now to register for our 2022 elearning summit on Thursday, August 25, beginning at 9:00 am Pacific Time (US).